Llama & Griffin Consultants.
Strategic advisory for studios, publishers, and creative investors across games, animation, and emerging markets.
Who We Are
25 years of industry experience. One firm.
Llama & Griffin Consultants is a boutique advisory firm serving game studios, publishers, animation companies, and creative investors. We work across market entry strategy, funding navigation, localization, partnership development, and publishing agreements, with particular depth in MENA and emerging market contexts.
The firm is built on the belief that the best studios often get the worst deals, and that the gap between a good idea and a sustainable business is usually a strategy problem, not a talent problem.
Llama & Griffin Consultants is a strategic advisory firm for the games and creative industries. The firm provides market strategy, publishing guidance, funding navigation, and business development services to studios and investors operating in games, animation, and emerging media. Headquartered in Islamabad, Pakistan, with a global client base, Llama & Griffin Consultants also operates the Play Money Index, a free daily tracker of virtual currency purchasing power across up to 14 markets worldwide.
What We Make
Research, data, and strategic thinking, made public.
A daily index tracking the implied USD cost of six major game currencies across up to 14 markets worldwide. Modeled on the Big Mac Index, updated every morning at 2 AM UTC with live exchange rates. Covers Robux, V-Bucks, Minecoins, Valorant Points, Oneiric Shards, and Genesis Crystals.
llamagriffin.com/Data/IndexA weekly newsletter covering games industry strategy, publishing economics, platform dynamics, and emerging market opportunities. Published every Sunday. Selected issues include the Steam Next Fest intelligence reports, the Gen Alpha gaming series, and the Three Machines framework.
recognizingpatterns.substack.comDirect advisory engagements for studios and publishers covering market entry, publishing strategy, localization, partnership development, investor relations, and go-to-market planning. Engagements are typically structured as retained advisory or project-based mandates.
Book a conversationDeep-dive research reports on specific industry topics, published as interactive HTML documents and freely available. Past reports include the Steam Next Fest June 2026 Intelligence Report, the Gen Alpha Gaming Series, the Three Machines framework, and the China Publishing Playbook series.
View all reportsBrand
Warm, editorial, data-legible.
The LlamaGriffin brand is built around the tension between the analytical and the creative. The visual language is warm and editorial — cream backgrounds, serif headings, mono data labels — with a single gold accent that runs through everything.
Color Palette
Typography
SECTION 01 · THE INDEX
2026-08-06 · Daily FX
Full Brand Guide
The complete software style guide — color system, typography rules, component library, data visualization conventions, and code reference — is available at llamagriffin.com/brand-guide.
Media Assets
Use freely for editorial coverage of Llama & Griffin.
Consultants
Consultants
For high-resolution asset requests or custom usage, use the contact below.
Press Contact
Available for interviews, commentary, and data licensing.
Use the form below. We respond within one business day.